Packaging

According to Allied Market Research, the global lipstick market was valued at $9.5 billion in 2023 and is expected to grow at a steady CAGR of 5.1%, reaching $15.6 billion by 2033.

Did you know that consumers decide whether a product captures their attention in just a few seconds? This often happens before they have even tested the fragrance or felt the texture of the formula. In most cases, design is the decisive factor.

Every skincare product enters the most personal of spaces: the consumer’s daily routine.

A wooden perfume packaging says more than "natural": it says "thoughtful", "crafted" and "contemporary."

Have you ever noticed how a simple cap can transform your perception of a perfume?

Wooden lids make a statement with their natural elegance and precision engineering. They are no longer just a simple closing element; they become part of the product experience, from the sound they make when opened to the feel of their grain in customers' hands and the way they complete the story of what's inside.

What does your wine say before it has even been opened?

In the world of skincare, packaging is an integral part of the experience. The texture of a lid, how it sits in the hand and even the subtle grain of the material all influence how a product is perceived and remembered.

Although plastic and metal closures are still present on the market, wooden lids are becoming the preferred choice for brands that want to combine elegance with environmental responsibility. They enhance the feel of creams, balms, and serums, transforming a basic jar into a symbol of intent.

Let's explore how wooden lids bring value, beauty and purpose to cosmetic packaging, redefining the meaning of premium in the age of sustainability.

What if the smallest component of your packaging could become one of its strongest assets?

In the cosmetics industry, packaging has become a key expression of brand identity, consumer experience and environmental responsibility. Nowhere is this more evident than in the luxury segment, where every detail must convey excellence, from formulation to packaging.

Today's premium beauty brands face the dual challenge of differentiating themselves through design, while meeting rising expectations for sustainable, high-performance packaging materials.