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Perfume packaging design phase: the crucial role of your supplier

Posted by Edoardo Cavagnetto on April 19 2022 - Reading time: 4 minutes

perfume packagingWhen producing wooden components, the perfume packaging design phase is critical to get the products that your clients want. It would be better to talk about the codesign phase, as your partner should be able to cooperate with you, advising about the best solutions to obtain perfect results based on its experience.

Let’s discuss this topic in the following article.

Why is perfume packaging design so important?

Perfume packaging could be decisive in persuading customers to choose your client’s product from the shelf instead of selecting a competitor’s product, which is why it must be distinctive and unique.

Besides being functional, by holding the product and allowing it to be transported and stored, unique and amazing perfume packaging really stands out from the others.

Designing appealing and top-quality packaging is a real challenge, and your supplier’s support during the design phase is necessary to create a state-of-the art object.

The design phase involves the following:

  • evaluating the options available
  • considering the pros and cons
  • understanding the feasibility of the project
  • anticipating possible problems
  • finding the best solutions to satisfy clients’ requirements

This process requires constant cooperation between you and the wood maker. If you select a wood manufacturing company with deep experience in wood processing, it will be able to provide unmatched consulting services during the design stage and before moving to production.

Designers of a product will be able to solve any kind of problem, even anticipating them, through empathy and knowledge of the raw material, its characteristics, and possible limitations.

Wood, in fact, is a unique raw material that needs special attention to be managed correctly. Let’s discuss it.

Perfume packaging design: 3 things you should know about wood

Wood is difficult to manage

Unlike plastic, it is natural and alive, so it moves and changes constantly. Selecting a wood maker specializing in wood manufacturing is the best solution to ensure it perfectly knows the characteristics of wood and how to treat it in the best way.perfume bottle design

Here are three things you should consider.

Wood essences are not all the same

Each type of wood has different structural limits that must be considered depending on the product you want to create. An expert supplier knows the characteristics of each essence and can advise you about the best one to use to create unique packaging for fragrances.

Selecting the right wood has a significant effect on cost, performance, appearance, and feel of the final product.

Wooden blocks may also have a specific standard dimension: your supplier should suggest the right modification to fit the most convenient raw material available in the market.

Wood needs special machines to be managed

During the design phase, the wood maker should be able to simulate the final product with a high level of accuracy and precision and provide a representative 3D prototype before production. The original design may be hard to replicate physically: you need advanced technologies and tools specific for wood management to create difficult designs and complicated shapes that correspond to your clients’ needs.

Moreover, being alive, wood has specific and strict tolerances that must be known and respected to avoid problems during production and future usage.

packaging designWood must be prepared properly

According to the object you want to create, wood needs an established humidity level. Usually, it must be from 8% to 12%, but some exceptions need lower or higher moisture content.

This is critical to get:

  • a clean milling process
  • higher dimensional stability
  • less probability of breakage
  • higher productivity at lower cost

Ensure that your supplier has in-house drying chambers with built-in control units with heating, spray, dehumidification, and air circulation systems that can be adjusted according to the starting moisture content and type of wood to treat.

Managing the drying process internally rather than outsourcing it is an advantage in terms of quality and durability of the final product.

Furthermore, if the wood manufacturer has in-house drying chambers, it can treat batches of wood of the same size as the batch they intend to manufacture, preparing only the needed material on demand and avoiding storing wood for very long.


Creating perfume packaging that is durable, functional, solid, and aesthetically appealing is not easy and especially so if you want it to be made of wood.

However, wooden packaging is really sought after today by brands and companies, as people look for elegant, prestigious, and sustainable designs for fragrances.

The Minelli Group can guarantee the highest quality products, respecting all standards imposed by the market in terms of environmental protection.

The design phase of our packaging solutions begins with visiting our virtual showroom for inspiration and brainstorming. Then, starting from the design constraints analysis, a full prospect of investment needed, price estimation, and prototypes, we can offer 3D design as a complimentary service.

Our experts will support you during the entire process, making modifications during production if necessary.

If you are looking for a reliable wood manufacturing company for your perfume packaging, contact us right now!

Topics: luxury packaging, perfume packaging, wood manufacturing